Kevin Lee: The new online marketing

Kevin Lee: The new online marketing

November 3, 2014: Didit’s Kevin Lee presented to New York Business Expo last week at the Javits Center.

The Slideshare presentation embedded above incorporates his original Powerpoint slides.

The presentation includes observations about the way that Google and other search engines determine the merit of content, the types of content that are most valuable from an SEO perspective, content that is most appropriate to deploy to reach customers and prospects at distinct locations in the buy funnel, and the value of content syndication.