The Power of Compound Marketing: Kevin Lee Presents @ 1MediaWorld 2023 Global Conference

Albert Einstein famously said that “compound interest is the eighth wonder of the world. He who understands it, earns it … he who doesn’t … pays it.” Today we live in what Didit Founder & Executive Chairman Kevin Lee calls “compound marketing.” In the same way that compound interest can magically turn a little sum […]

By Didit Editorial

Smart Brands Combine Paid and Unpaid Social Media Channels

Creative teams, social teams, paid media teams, and PR and SEO teams need to all be “on the same page” when designing and executing effective campaigns.

By Didit Editorial

The Vaccine is Here: It’s Time to Take Your Shot

As we put pen to paper (and fingers to keyboard), the good news about the COVID-19 vaccine is already here. Science is ready to release a major threat to the virus’ existence and a savior to our well-being: a vaccine that can hold off the effects of this menace to our society responsible for closing […]

By Didit Editorial

Position Your Business for Marketing Success in the Post-COVID Era

Back in March, Didit posted 5 Things Businesses Should Do in an Outbreak, a basic guide for adapting and surviving in the wake of COVID’s massive changes to consumer behavior. We advised you to resist the temptation to cut back on marketing—and especially, digital marketing—spend. We reminded you that life will normalize again—and when it […]

By Didit Editorial

5 Things Businesses Should Do in an Outbreak

The coronavirus pandemic is impacting businesses from every industry. Nowhere is the ripple effect stronger than in events, retail, hospitality, and small to medium-sized business. 25% of small business owners report a negative impact from the coronavirus outbreak including slower sales (42%), supply chain disruption (39%), and sick employees (4%). Major conferences and events hosted […]

By Didit Editorial

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