Mobilegeddon on Madison Avenue (only 73 percent of major NY ad agency sites are mobile-friendly)
April 9, 2015: Over the past several weeks, Didit has been testing web sites in different industries to assess their ability to endure the ranking changes that will occur on or about April 21, 2015 as a result of Google’s change in its mobile algorithm. This change, announced on February 26 and known in the SEO/SEM […]
10 live streaming sins we’re sick of seeing and hearing
April 10, 2015: Recently, Periscope and Meerkat have become the hot new apps for live streaming, but online broadcasting is not a new idea. Twitch, UStream, Livestream, and YouNow are just a few of many networks that let average Joes and Janes broadcast their day-to-day lives. The widespread use of smartphones has allowed wider access […]
Didit Mobilegeddon Report: Only 22 percent of Long Island large-cap corporate sites are mobile-friendly
April 6, 2015: Over the past several weeks, Didit has been analyzing sites in many different business verticals to assess their mobile-friendliness as the 4/21 “mobilegeddon” date looms across the nation. Last week, we looked at large PR firms across the U.S. and found that only 57.3 percent of them were considered “mobile-friendly” according to […]
Didit Mobilegeddon Report: Only 57.3 percent of major U.S. PR firms are mobile-friendly
April 2, 2015: On February 26, 2015, Google announced via its Webmaster Tools Blog that effective April 21, 2015, sites that fail to provide good experiences on mobile devices will suffer from reduced search visibility on these devices when searches are made. While Google has acknowledged that the impact of the 4/21/15 changes (AKA “mobilegeddon“) will […]
Mobilegeddon: The Survival Checklist
April 2, 2015: Mobilegeddon is just a few weeks away, so it’s imperative for webmasters — especially of commercial sites — to take Google’s Mobile-Friendly Test to assess their vulnerability to the upcoming mobile algorithm update, and, if errors are detected, use Google Webmaster Tools to get a full report on these errors so that […]
Mobilegeddon diary: a change of theme
March 31, 2015: It all started with an ominous but not completely unexpected e-mail from Google: “Google systems have tested 966 pages from your site and found that 100% of them have critical mobile usability errors. The errors on these 966 pages severely affect how mobile users are able to experience your website. These pages […]
B2B content: five tips for creating articles that aren’t “bland 2 boring”
March 29, 2015: Let’s face it: a lot of content out there on the web is dull, boring and humdrum. Such content will never motivate anyone to advance along a conversion funnel or be passed along on social media. “Boring” is a subjective judgment, of course. I happen to be personally bored by the upholstery industry, […]
Imagining a 3D Social Media World
March 28, 2015: The tech business has always been fascinated by VR (Virtual Reality). 20 years ago, VR pioneers were demonstrating helmets and headsets at Comdex and PC Expo. Adding “3-D” to any computing environment seemed as natural as adding the words “Hi Fi” to radio equipment back in the 1950s. There were even VR markup […]
App wars: Twitter launches Periscope, a live-streaming app aimed at Meerkat
March 26, 2015: It’s been a huge two weeks for live streaming. The first step was the launch and success of Meerkat, an app that fed on Twitter’s user base. A champion at the SXSW conference, Meerkat went viral and had over 120,000 signups. Media outlets, tech fans, “social media ninjas”, and marketers all commented on […]
WordPress plug-in of the week: Delete All Comments Easily
March 25, 2015: WordPress is a wondefrul CMS but SEO Black Hat types have gotten very good at spotting pages and posts where comments can be placed without restriction. Once these pages and posts are identified, a flood of comment spam can result, overwhelming the unwary webmaster. Fortunately, there are many good antispam plug-ins to prevent […]