by Didit Editorial | Jul 6, 2016 | Articles, Social Media, Video
July 6, 2016: Right now, the vast majority of Facebook users streaming live video content are using the Facebook Live Video app. And while the quality of this video content looks acceptable when displayed on a mobile device or in a small desktop window, it’s hardly...
by Didit Editorial | Jul 5, 2016 | Articles, Social Media
July 5, 2016: Facebook may not be the social network that businesses first think of when contemplating a lead generation platform, but Facebook wants to change that perception, and so, in October of 2015, it added Leads as a business objective within its ad console...
by Didit Editorial | Jun 29, 2016 | Articles, Social Media
June 29, 2016: Facebook rocked the publishing and brand marketing world today when it published a document warning that publishers and brands should expect reduced referrals from Facebook in the future: Overall, we anticipate that this update may cause reach and...
by Didit Editorial | Jun 29, 2016 | Articles, Social Media
June 29, 2016: “Paid social” especially on Facebook, has become the hot item for marketers and brands. With the buzz around video marketing and the organic reach of business pages dropping, many are turning to paid Facebook ads for reach instead of relying on...
by Didit Editorial | Jun 23, 2016 | Articles, Social Media
June 23, 2016: Just about three years ago, Didit took a look at the marketing opportunities on Reddit – the edgy social news and entertainment site. While noting that Reddit had marketing potential, we wrote that “we feel that Reddit is best used more for distributing...
by Didit Editorial | Jun 22, 2016 | Articles, Social Media
June 22, 2016: Back in March, we noted that having a social media policy in place can reduce the chance of one of your workers causing – intentionally or inadvertently – a reputational disaster. But social media policies aren’t just effective at shielding your company...