by Didit Editorial | Jan 16, 2023 | Articles, Content Marketing, Interviews, SEO, Social Media
Didit’s Kevin Lee recently interviewed Stephan Spencer, an author, speaker, and SEO pro who’s been active in the industry since the 1990s. One question that came up during the discussion was the degree to which lessons gleaned from the SEO profession apply...
by Didit Editorial | Aug 10, 2021 | Articles, Branding, Social Media, Video
Search marketers know how important it is to be able to harvest demand from consumers searching for specific products or services offered by the client. Such demand can be effectively harvested through paid search media and SEO. But as Didit’s Kevin Lee notes in...
by Didit Editorial | Mar 21, 2021 | Articles, Content Marketing, Display Media, PR Releases, Public Relations, Retargeted Media, SEO, Social Media
For the better part of the past decade, Facebook and other social channels have been limiting the organic exposure of messaging, forcing brands and marketers to resort to paid (AKA “boosted”) posts to reach target audiences. As Didit noted way back in...
by Didit Editorial | Feb 17, 2021 | Articles, Public Relations, Social Media
Didit CEO Kevin Lee recently interviewed Gregory Galant, founder of MuckRack, a digital PR platform used both by PR professionals and journalists. Mr. Galant has many years of experience in PR and has seen the profession evolve from the old “golden...
by Didit Editorial | Feb 1, 2021 | Articles, Social Media
Social media success is a three-part equation where brands must target, reach, and engage audiences across an interconnected web of popular, passion-fueled, and people-driven platforms. Today, everything about digital marketing has changed—including the social media...
by Didit Editorial | Aug 3, 2016 | Articles, Social Media
August 3, 2016: Back in June, Instagram announced that it was rolling out a suite of new Business Tools to encourage businesses to advertise to the service’s 400 million users. This week, it announced that these tools – which formerly required a desktop/notebook...
