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Lessons From SEO For Social Media Marketers

Lessons From SEO For Social Media Marketers

by Didit Editorial | Apr 16, 2022 | Articles, Content Marketing, SEO, Social Media

Didit’s Kevin Lee recently interviewed Stephan Spencer, an author, speaker, and SEO pro who’s been active in the industry since the 1990s. One question that came up during the discussion was the degree to which lessons gleaned from the SEO profession apply...
Smart Brands Combine Paid and Unpaid Social Media Channels

Smart Brands Combine Paid and Unpaid Social Media Channels

by Didit Editorial | Nov 21, 2021 | Articles, Content Marketing, Display Media, PR Releases, Public Relations, Retargeted Media, SEO, Social Media

For the better part of the past decade, Facebook and other social channels have been limiting the organic exposure of messaging, forcing brands and marketers to resort to paid (AKA “boosted”) posts to reach target audiences. As Didit noted way back in...
What is a Content Hub (And What Can it Do for Your Business)?

What is a Content Hub (And What Can it Do for Your Business)?

by Didit Editorial | Apr 24, 2021 | Articles, Content Marketing, SEO

Web proprietors — especially those doing e-commerce from their sites — face a common SEO problem: getting individual product/SKU products to rank highly enough to warrant first-page placement on Google’s organic search engine results pages....
How to Deliver Your Digital Elevator Pitch

How to Deliver Your Digital Elevator Pitch

by Didit Editorial | Mar 8, 2021 | Articles, Branding, Content Marketing, Traditional Marketing

The elevator pitch began with a salesman who embraced the opportunity to close a client over a short, shared ride from one floor to the next. Today, the marketing tactic unfolds between brands and consumers moment by moment across all channels and touchpoints from...
4 Useful Content Types For Business Success

4 Useful Content Types For Business Success

by Didit Editorial | Jan 19, 2021 | Articles, Content Marketing

Creating and publishing content that reflects and projects the unique selling proposition of your business provides advantage in today’s digital marketplace. And while small and medium-sized businesses lacking access to sophisticated content production capabilities...
Drive Virtual Foot Traffic with SEO and Content

Drive Virtual Foot Traffic with SEO and Content

by Didit Editorial | Dec 7, 2020 | Articles, Content Marketing, SEO

If you read our last blog post, then you already know our stance on getting your small or medium-sized business ready for the digital marketplace in our post-pandemic new normal. And if you’re still operating solely from a brick-and-mortar store or physical location,...
« Older Entries

Social media

Apr 16, 2022

Lessons From SEO For Social Media Marketers

Didit's Kevin Lee recently interviewed Stephan Spencer, an author, speaker, and SEO pro who's ... more
Nov 21, 2021

Smart Brands Combine Paid and Unpaid Social Media Channels

Creative teams, social teams, paid media teams, and PR and SEO teams need to all ... more
Feb 17, 2021

5 Digital PR Mistakes You Should Never Make

Didit CEO Kevin Lee recently interviewed Gregory Galant, founder of MuckRack, a digital PR ... more

SEO

Apr 16, 2022

Lessons From SEO For Social Media Marketers

Didit's Kevin Lee recently interviewed Stephan Spencer, an author, speaker, and SEO pro who's ... more
Nov 21, 2021

Smart Brands Combine Paid and Unpaid Social Media Channels

Creative teams, social teams, paid media teams, and PR and SEO teams need to all ... more
Apr 24, 2021

What is a Content Hub (And What Can it Do for Your Business)?

Content hubs -- unlike navigational hubs -- consist of content whose links point laterally (perhaps ... more

Digital PR

Nov 21, 2021

Smart Brands Combine Paid and Unpaid Social Media Channels

Creative teams, social teams, paid media teams, and PR and SEO teams need to all ... Read More
Feb 17, 2021

5 Digital PR Mistakes You Should Never Make

Didit CEO Kevin Lee recently interviewed Gregory Galant, founder of MuckRack, a digital PR ... Read More
Sep 15, 2020

Kevin Lee Interviewed by SearchEngineLand.com's Barry Schwartz

Didit Executive Chairman and Co-Founder Kevin Lee discusses digital PR and SEO. Didit Executive Chairman ... Read More

Content marketing

Apr 16, 2022

Lessons From SEO For Social Media Marketers

Didit's Kevin Lee recently interviewed Stephan Spencer, an author, speaker, and SEO pro who's ... more
Nov 21, 2021

Smart Brands Combine Paid and Unpaid Social Media Channels

Creative teams, social teams, paid media teams, and PR and SEO teams need to all ... more
Apr 24, 2021

What is a Content Hub (And What Can it Do for Your Business)?

Content hubs -- unlike navigational hubs -- consist of content whose links point laterally (perhaps ... more

PPC

May 2, 2017

Forrester: Search is a “synergistic cross-channel amplifier”

May 2, 2017: Forrester Research – in concert with Catalyst and Microsoft – recently ... Read More
Nov 11, 2016

Kevin Lee: Digital media marketplaces reward creativity and messaging excellence

November 11, 2016: While some have claimed that creativity in advertising is endangered by ... Read More
Nov 1, 2016

Kevin Lee in Search Engine Land.com: “Dear Google, how about OS targeting? Programmatic Search?”

November 1, 2016: In a new article for Search Engine Land, Didit’s Kevin Lee ... Read More

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