by Didit Editorial | Nov 10, 2020 | Articles, Interactive Marketing, SEO, Shopping Feeds
To say COVID-19 was one of the defining events of 2020 is an understatement—the implications will last well into the decade. The pandemic rocked businesses to the core, disrupting everything from our operations and supply chains to our outlooks and expectations. And... 
by Didit Editorial | Sep 15, 2020 | Articles, Digital Technology, Public Relations, SEO, Video
Didit Executive Chairman and Co-Founder Kevin Lee was recently interviewed by SearchEngineLand.com’s Barry Schwartz, a noted SEO expert who has lately been doing a series of socially-distanced video interviews. In Part 1 of the interview — conducted... 
by Didit Editorial | Feb 15, 2018 | Articles, SEO
February 15, 2018: The “10 blue links paradigm” traditionally used by search engines is being augmented by a new model in which users speak commands, questions, and queries to smart devices that understand their speech and can respond intelligently to their queries.... 
by Didit Editorial | Jun 6, 2017 | Articles, Content Marketing, SEO
June 6, 2017: This past week, the good folks over at Ahrefs.com published a mammoth study on Featured Snippets, a particular type of organic listing that Google may display for selected queries. As Google explains in its Search Console Help area, Featured Snippets are... 
by Didit Editorial | May 2, 2017 | Articles, PPC, SEO
May 2, 2017: Forrester Research – in concert with Catalyst and Microsoft – recently published a white paper touting the value of search – both paid and unpaid (SEO) – as an amplification mechanism capable of boosting the ROI of other media channels. The study – based... 
by Didit Editorial | Apr 18, 2017 | Articles, SEO
April 18, 2017: SEO (Search Engine Optimization) has traditionally been understood as a tactic used to gain increased search engine visibility without paying for clicks. Consequently, the focus of most articles, speeches, webinars, and presentations is on its many...