by Didit Editorial | Jun 8, 2016 | Articles, SEO
June 8, 2016: For more than a year, Google been attempting to persuade site proprietors to make their sites mobile-friendly, and its original Mobile Friendly Test Page has proved very useful in this task. And back in March Google doubled down, announcing that...
by Didit Editorial | May 25, 2016 | Articles, SEO
May 25, 2016: Last week, Google introduced “rich cards” via a post to its Webmaster Central Blog. Rich cards are an improved way of displaying Schema-formatted content. Until last week, this content appeared on results pages in a static “rich snippet” with a small...
by Didit Editorial | May 23, 2016 | Articles, SEO
May 23, 2016: To assess the willingness of UK-based businesses to engage in negative SEO (the practice of deliberately causing links from “bad neighborhoods” to point to a competitor’s site), UK-based SEO agency ReBoot Online sent a fake e-mail campaign hawking such...
by Didit Editorial | May 10, 2016 | Articles, SEO
May 10, 2016: New data from our friend Eric Engine at Stone Temple Consulting quantifies some of the major changes that Google has made to the layout of its results pages in the past several months, the most noticeable and consequential being the removal of right rail...
by Didit Editorial | May 9, 2016 | Articles, SEO
May 9, 2016: Over at SEORoundtable.com, a fierce debate was ignited this week over a quote from Google spokesperson Gary Illyes, who criticized news sites for failing to provide hyperlinks to sources in stories they ran, calling this policy “stupid.” Some...
by Didit Editorial | May 2, 2016 | Articles, SEO
May 2, 2016: A survey undertaken by consultancy firm SEO PowerSuite polled 400 SEO professionals around the world on their progress implementing AMP (Accelerated Mobile Pages). According to the survey, while most SEOs are aware of AMP, why it’s important, and...
