by Didit Editorial | Jun 7, 2016 | Articles
June 7, 2016: New data developed by SocialFlow, a firm providing publishers with content distribution and analytics services, shows publishers continuing to lose organic reach on Facebook, possibly due to recent algorithmic changes made to reverse a decline in organic...
by Didit Editorial | Jun 6, 2016 | Articles, Video
June 6, 2016: Facebook just added a new way for marketers to create and target Custom Audiences: through video viewing behavior. This gives marketers a quick and handy way to target users who’ve engaged with video content on Facebook and Instagram. Custom Audience...
by Didit Editorial | Jun 3, 2016 | Articles
June 3, 2016: The publication of analyst/investor Mary Meeker’s annual survey of macro internet trends is a ritual event among the digirati. Meeker has been putting these presentations together since the mid-1990s, first for Morgan Stanley and now for Kleiner...
by Didit Editorial | Jun 2, 2016 | Articles, Display Media
June 2, 2016: A new report from PageFair reveals that ad blocking rates continue to rise across the world. Here are some top-level findings: 1. Ad blocking grew by 90 percent between January of 2015 and January of 2016, rising from 198 million users worldwide to 408...
by Didit Editorial | Jun 1, 2016 | Articles
June 1, 2016: Social media managers rejoice: Instagram is rolling out new features for businesses. On May 31, Instagram officially announced a new set of tools that will help businesses monitor their success and reach audiences through ads more seamlessly. This...
