by Didit Editorial | Dec 17, 2013 | Articles, Interactive Marketing
December 17, 2013: Most firms say that they take online leads seriously. But the numbers lead us to conclude otherwise. For example, in 2011, the Harvard Business review tested more than 2000 U.S. companies to see how quickly online leads were handled, and the results...
by Didit Editorial | Dec 12, 2013 | Articles, Interactive Marketing
December 12, 2013: A large, often overlooked sector of the digital marketing space is cause marketing, where business and non-profits work together for mutual benefit. In 2009, the cause marketing space saw $1.57 billion of sponsorship transacted. Getting involved...
by Didit Editorial | Dec 3, 2013 | Articles, Humor, Interactive Marketing
December 3, 2013: Black Friday has come and gone, but lame, ridiculous, synapse-clogging marketing phrases live on. As part of our regular effort to reign in out-of-control marketing verbiage, here is a follow-up to our wildly successful Top 10 Incredibly Lame...
by Didit Editorial | Nov 26, 2013 | Articles, Interactive Marketing, News
By Mark Simon | November 26, 2013 We’re happy to say that a Forbes.com article mentioned Didit among a select group of companies that respond very quickly to sales leads. The article, which summarized the findings of InsideSales.com’s annual Lead Response Report,...
by Didit Editorial | Nov 26, 2013 | Articles, Content Marketing, Interactive Marketing
November 26, 2013: Native advertising is advertising that also functions as content. While the gross amount of ad dollars allocated to it last year was just $1.52 billion, several large sites, including Buzzfeed, Gawker, The Atlantic, and a few others have jumped on...
by Didit Editorial | Nov 7, 2013 | Articles, Branding, Interactive Marketing
November 7, 2013 In recent news, Apple’s new IOS 7 took a clobbering in customer reviews. Other Apple stumbles include some recent dives in Apple’s share price amidst concerns that the iPhone is too pricy for the expanding Chinese market, and the firm’s current lack...
