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How to Deal With Apple’s iOS Privacy-Centric Changes

How to Deal With Apple’s iOS Privacy-Centric Changes

by Didit Editorial | Mar 16, 2022 | Articles, Digital Technology, Email Marketing, Interactive Marketing, PPC, Public Relations

In April, 2021, Apple announced that the latest version of its iOS software would provide users with much greater control over the extent to which developers, marketers, and merchants could track their devices. Beginning with iOS version 14.5, iOS and iPadOS (will)...
Is Your Business Ready for the Digital Marketplace?

Is Your Business Ready for the Digital Marketplace?

by Didit Editorial | Nov 10, 2020 | Articles, Interactive Marketing, SEO, Shopping Feeds

To say COVID-19 was one of the defining events of 2020 is an understatement—the implications will last well into the decade. The pandemic rocked businesses to the core, disrupting everything from our operations and supply chains to our outlooks and expectations. And...
Using Pokémon Go for local marketing

Using Pokémon Go for local marketing

by Didit Editorial | Jul 14, 2016 | Articles, Interactive Marketing, Social Media

July 14, 2016: Pokémon Go has taken the nation by storm. The popular AR (Augmented Reality) game for smartphones has already exceeded 15 million downloads in just a few days, and — according to some estimates, is already more popular than Instagram, Twitter, and...

Chromecast – 5 things to know

by Didit Editorial | Aug 13, 2015 | Articles, Display Media, Interactive Marketing

It’s all about using your Big TV to gather Big Data. August 13, 2015: Chromecast is the new dongle device that is challenging Apple TV and Roku as a must-have living room appliance. While many are debating what this means for Google’s long term strategy, here are 5...

Kevin Lee on RFPs: necessary or unnecessary evil?

by Didit Editorial | Dec 5, 2014 | Articles, Interactive Marketing

December 6, 2014: This week, Kevin Lee writes about RFPs (Requests for Proposal) — which prospects often demand agencies fill out before they’re allowed to enter the formal consideration set. As Kevin Lee observes, RFPs are not universally beloved. In...
Lame marketing phrases Q4 2014 edition

Lame marketing phrases Q4 2014 edition

by Didit Editorial | Oct 31, 2014 | Articles, Digital Technology, Humor, Interactive Marketing

October 31, 2014: Happy Halloween, and welcome to the latest installment in Didit’s Lame Marketing Phrases series. Here we call out marketing pundits, industry analysts, and bloggers for using phrases that are tired, warn, hackneyed, rusty, and icky. We’ve...
« Older Entries

Social media

May 16, 2022

SEO Lessons For Social Media Marketers

Didit's Kevin Lee recently interviewed Stephan Spencer, an author, speaker, and SEO pro who's been ... more
Aug 10, 2021

Companies Need to "Have a Face" to Succeed on Social Media

Search marketers know how important it is to be able to harvest demand from consumers ... more
Mar 21, 2021

Smart Brands Combine Paid and Unpaid Social Media Channels

Creative teams, social teams, paid media teams, and PR and SEO teams need to all ... more

SEO

Mar 7, 2023

The Power of Compound Marketing: Kevin Lee Presents @ 1MediaWorld 2023 Global Conference.

Albert Einstein famously said that “compound interest is the eighth wonder of the world. ... more
May 16, 2022

SEO Lessons For Social Media Marketers

Didit's Kevin Lee recently interviewed Stephan Spencer, an author, speaker, and SEO pro who's been ... more
Apr 24, 2021

What is a Content Hub (And What Can it Do for Your Business)?

Content hubs -- unlike navigational hubs -- consist of content whose links point laterally (perhaps ... more

Digital PR

Mar 16, 2022

How to Deal With Apple’s iOS Privacy-Centric Changes

In April, 2021, Apple announced that the latest version of its iOS software would provide ... Read More
Mar 21, 2021

Smart Brands Combine Paid and Unpaid Social Media Channels

Creative teams, social teams, paid media teams, and PR and SEO teams need to all ... Read More
Mar 8, 2021

How to Deliver Your Digital Elevator Pitch

The elevator pitch began with a salesman who embraced the opportunity to close a ... Read More

Content marketing

Mar 7, 2023

The Power of Compound Marketing: Kevin Lee Presents @ 1MediaWorld 2023 Global Conference.

Albert Einstein famously said that “compound interest is the eighth wonder of the world. ... more
May 16, 2022

SEO Lessons For Social Media Marketers

Didit's Kevin Lee recently interviewed Stephan Spencer, an author, speaker, and SEO pro who's been ... more
Nov 12, 2021

How to Convince Internal Subject Matter Experts to Co-Create Content

"Expert" content -- in the form of blog posts, social media posts, videos, or courseware ... more

PPC

Mar 16, 2022

How to Deal With Apple’s iOS Privacy-Centric Changes

In April, 2021, Apple announced that the latest version of its iOS software would provide ... Read More
May 2, 2017

Forrester: Search is a “synergistic cross-channel amplifier”

May 2, 2017: Forrester Research – in concert with Catalyst and Microsoft – recently ... Read More
Nov 11, 2016

Kevin Lee: Digital media marketplaces reward creativity and messaging excellence

November 11, 2016: While some have claimed that creativity in advertising is endangered by ... Read More

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