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How to Deal With Apple’s iOS Privacy-Centric Changes

How to Deal With Apple’s iOS Privacy-Centric Changes

by Didit Editorial | Mar 16, 2022 | Articles, Digital Technology, Email Marketing, Interactive Marketing, PPC, Public Relations

In April, 2021, Apple announced that the latest version of its iOS software would provide users with much greater control over the extent to which developers, marketers, and merchants could track their devices. Beginning with iOS version 14.5, iOS and iPadOS (will)...
Leadfeeder: A Vital Tool for B2Bs

Leadfeeder: A Vital Tool for B2Bs

by Didit Editorial | Apr 13, 2021 | Articles, Digital Technology, Email Marketing

Businesses fielding B2B websites typically employ a number of analytical software packages – the most popular being Google Analytics – to measure traffic, behavior, page popularity, and other metrics. But while this data is useful to have, it’s insufficient to meet a...
Adobe: email is still the “alpha channel”

Adobe: email is still the “alpha channel”

by Didit Editorial | Oct 12, 2016 | Articles, Email Marketing

October 12, 2016: Email is a relatively ancient communications channel – in fact, the first email message was sent in 1971 – 13 years before Mark Zuckerberg was born. But in 2016, it turns out that electronic mail remains a surprisingly strong channel, according to...

Is your customer ready for E-mail marketing?

by Didit Editorial | May 18, 2015 | Articles, Email Marketing

May 18, 2015: In the spirit of our recent article, ‘Is Your Company Ready for Public Relations,’ today, we take a look at an incredibly targeted and effective medium: E-Mail Marketing. E-mail sometimes gets a bad rap due to its association with spammers and bought...

How to Lose Friends and Alienate People With Email

by Didit Editorial | Jun 13, 2014 | Articles, Email Marketing

6 sure-fire steps to an email campaign disaster June 13, 2014: I’ve worked in ad agencies for many years, and seen many mistakes made, especially in regard to e-mail campaigns. I’m not sure why e-mail marketing remains so challenging — after all, the...

Social media

May 16, 2022

SEO Lessons For Social Media Marketers

Didit's Kevin Lee recently interviewed Stephan Spencer, an author, speaker, and SEO pro who's been ... more
Aug 10, 2021

Companies Need to "Have a Face" to Succeed on Social Media

Search marketers know how important it is to be able to harvest demand from consumers ... more
Mar 21, 2021

Smart Brands Combine Paid and Unpaid Social Media Channels

Creative teams, social teams, paid media teams, and PR and SEO teams need to all ... more

SEO

Mar 7, 2023

The Power of Compound Marketing: Kevin Lee Presents @ 1MediaWorld 2023 Global Conference.

Albert Einstein famously said that “compound interest is the eighth wonder of the world. ... more
May 16, 2022

SEO Lessons For Social Media Marketers

Didit's Kevin Lee recently interviewed Stephan Spencer, an author, speaker, and SEO pro who's been ... more
Apr 24, 2021

What is a Content Hub (And What Can it Do for Your Business)?

Content hubs -- unlike navigational hubs -- consist of content whose links point laterally (perhaps ... more

Digital PR

Mar 16, 2022

How to Deal With Apple’s iOS Privacy-Centric Changes

In April, 2021, Apple announced that the latest version of its iOS software would provide ... Read More
Mar 21, 2021

Smart Brands Combine Paid and Unpaid Social Media Channels

Creative teams, social teams, paid media teams, and PR and SEO teams need to all ... Read More
Mar 8, 2021

How to Deliver Your Digital Elevator Pitch

The elevator pitch began with a salesman who embraced the opportunity to close a ... Read More

Content marketing

Mar 7, 2023

The Power of Compound Marketing: Kevin Lee Presents @ 1MediaWorld 2023 Global Conference.

Albert Einstein famously said that “compound interest is the eighth wonder of the world. ... more
May 16, 2022

SEO Lessons For Social Media Marketers

Didit's Kevin Lee recently interviewed Stephan Spencer, an author, speaker, and SEO pro who's been ... more
Nov 12, 2021

How to Convince Internal Subject Matter Experts to Co-Create Content

"Expert" content -- in the form of blog posts, social media posts, videos, or courseware ... more

PPC

Mar 16, 2022

How to Deal With Apple’s iOS Privacy-Centric Changes

In April, 2021, Apple announced that the latest version of its iOS software would provide ... Read More
May 2, 2017

Forrester: Search is a “synergistic cross-channel amplifier”

May 2, 2017: Forrester Research – in concert with Catalyst and Microsoft – recently ... Read More
Nov 11, 2016

Kevin Lee: Digital media marketplaces reward creativity and messaging excellence

November 11, 2016: While some have claimed that creativity in advertising is endangered by ... Read More

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