by Didit Editorial | Jun 12, 2013 | Articles, SEO
June 12, 2013: Using its familiar carrot-and-stick approach toward encouraging webmasters parties to comply with its directives, Google announced yesterday that it was planning to introduce “several ranking changes in the near future that address sites that are...
by Didit Editorial | Jun 3, 2013 | Articles, Content Marketing, SEO
June 3, 2013: This past week Google’s anti-spam chief Matt Cutts laid down tht law on paid media, advertorials, and native advertising. Because Cutts’ words have been a reliable predictor for Google’s content policing policies, anyone with a commercial website should...
by Didit Editorial | Apr 22, 2013 | Articles, SEO
April 22, 2013: An article by SearchEngineLand’s Barry Schwartz recounts recent findings that image search traffic may have dropped up to 63% this past January. The decline appears to be a result of a change made by Google to the way the search engine presents images...
by Didit Editorial | Mar 29, 2013 | Articles, Interactive Marketing, PPC, SEO
March 29, 2013: March in New York means SES – the annual Search Engine Strategies Conference and Expo – is in town, and I had a full day to walk around at the Marriot Marquis, gathering intel. You can learn a lot about where the Search Industry is – and where it’s...
by Didit Editorial | Mar 20, 2013 | Articles, SEO
By Mark Simon | March 20, 2013 Matt Cutts, Google’s chief anti-spam engineer, is among the most-closely watched figures in the SEM industry, and he made headlines earlier this month when he mentioned that the latest iteration of Google’s “Panda” anti-spam algorithm...
by Didit Editorial | Feb 27, 2013 | Articles, Interactive Marketing, SEO
February 27, 2013: Online retailers looking to increase market share need to utilize all the tools in the marketing toolbox to succeed –including social media and SEO — according to Didit’s Mark Simon. Retailers that prefer to rely on a “paid...