by Didit Editorial | Mar 8, 2016 | Articles, SEO
March 8, 2016: A new study by analytics company Mediative, summarized on Moz.com, contains some eye-opening insights for marketers seeking visibility on mobile devices. Eyetracking studies are valuable tools for objectively assessing user behavior. Didit was one of...
by Didit Editorial | Mar 3, 2016 | Articles, Content Marketing
March 3, 2016: Didit has been bullish on blogging for many years. More than a year ago we wrote the following: Make no mistake: social media and micro-blogging has its place in the Web marketing mix. Social media gives you a great way to acquire customers, participate...
by Didit Editorial | Mar 2, 2016 | Articles
UPDATE 4/24/17: LinkedIn, which promised a self-serve Custom Audience product back in March, 2016, finally delivered one in late April, 2017. The product is called “Matched Audiences,” and Didit has a blog post covering this new development here: LinkedIn...
by Didit Editorial | Feb 29, 2016 | Articles, PPC
February 29, 2016: Google’s big decision to abandon the right rail ad sidebar (Right Rail-A-Geddon?) will make it tougher — and more expensive — for ads to appear in top-ranked positions accounting for the bulk of paid search clicks. 85 percent of...
by Didit Editorial | Feb 26, 2016 | News
February 26, 2016: An article by Anne Kadet posted in today’s Wall Street Journal features comments from Didit’s Executive Chairman and co-founder Kevin Lee. The article, Letting an App Rule the Evening, discusses Bivid, a location-based social networking...
