by Didit Editorial | Apr 18, 2014 | Articles, Content Marketing, Public Relations
April 18, 2014: A reader recently e-mailed us asking why we don’t take comments on the Didit Marketing Blog. It’s a fair question — after all, comments — at least in theory — can lead to greater engagement, longer time spent on site, and...
by Didit Editorial | Apr 1, 2014 | Articles, Content Marketing, SEO
By Steve Baldwin | April 1, 2014 Didit’s Steve Baldwin provides some simple tips for improving your content marketing efforts in the pages of The Long Island Business News. He notes that successful content marketing is a “long term game” that rarely...
by Didit Editorial | Mar 25, 2014 | Articles, Branding, Content Marketing
March 25, 2014 Writing in the pages of the Long Island Business News, Didit’s Mark Simon observes that “Your website must convey your branding in a way that’s consistent with your offline presence, traditions and history. It must serve as a central hub for...
by Didit Editorial | Mar 17, 2014 | Articles, Content Marketing
March 17, 2014: Saint Patrick’s Day is here, so the Luck of the Irish is on our minds. But as As Obi-Wan Kenobi tells Han Solo in Star Wars, luck, at least as a discrete phenomenon, may not exist. While we may not have the Force or a Four Leaf Clover to grant us fair...
by Didit Editorial | Mar 6, 2014 | Articles, Content Marketing
By Steve Baldwin | March 6, 2014 Last year, Grumpy Cat was the star of SXSW, the trendy annual geek-a-thon/music festival that’s seen keynotes from major Silicon Valley players over the years, including Mark Zuckerberg. But as SXSW gears up for its 2014 show,...
by Didit Editorial | Mar 4, 2014 | Articles, Content Marketing, Interviews, SEO
March 4, 2014: Content Marketing is hot – a $43.9 billion a year business, according to the Custom Content Council, growing at 9 percent a year. 86 percent of B2C marketers, and 82 percent of B2B marketers, used it in 2013, according to the Content Marketing...
