by Didit Editorial | Apr 12, 2016 | Articles, Content Marketing
April 12, 2016: Google — after warning product bloggers to do-follow their links and disclose any compensation-based posting arrangements several weeks ago — lowered the boom this past weekend, issuing manual penalties en masse, according to...
by Didit Editorial | Apr 7, 2016 | Articles, Content Marketing, Social Media, Video
April 7, 2016: If you’ve ignored the marketing possibilities of live video, it’s time for a second look, because Facebook, the world’s largest social network, is rolling out Facebook live video streaming to its entire 1.6 billion users. There’s...
by Didit Editorial | Apr 5, 2016 | Articles, Content Marketing, Public Relations
April 5, 2016: Peter Shankman’s HARO (Help a Reporter Out) service links reporters and sources. Media poeple and content marketers are big users of HARO, because it lets them easily – and efficiently — source stories by crowdsourcing queries to...
by Didit Editorial | Mar 22, 2016 | Articles, Content Marketing, Social Media
Didit Survey: 54 Percent of Mom Bloggers Fail to No-Follow Sponsor Links March 22, 2016: Google’s recent announcement that it will soon crack down on review bloggers who fail to adequately disclose their sponsored pots and fail to no-follow links to sponsor...
by Didit Editorial | Mar 21, 2016 | Articles, Content Marketing, Social Media
March 21, 2016: On March 15, the Federal Trade Commission announced that it had settled an enforcement against Lord & Taylor for a deceptive social media campaign the New York retailer ran in 2015. The FTC’s original complaint alleged that the retailer had...
by Didit Editorial | Mar 14, 2016 | Articles, Content Marketing
March 14, 2016: On Friday, SearchEngineLand reported that Google published an advisory warning bloggers who review products that are given to them that they need to disclose such relationships. Google wrote: Users want to know when they’re viewing sponsored content....
