by Didit Editorial | Sep 16, 2015 | Articles, Content Marketing
September 16, 2015: Summer can be a slow time for many marketers, as consumers focus on their vacations and unplug from the social media world (except to share some vacation photos). But social media hasn’t been quiet this past summer: quite the opposite. All...
by Didit Editorial | Sep 15, 2015 | Articles, Public Relations
September 15, 2015: More and more, I’m noticing editors offering “guest blog” opportunities, in which an individual writes a blog to be considered for publication on an external authoritative website/publication. This tactic provides you the opportunity to offer your...
by Didit Editorial | Sep 10, 2015 | Articles, Content Marketing
September 10, 2015: Last week, we discussed the issue of content theft, focusing on the egregious example of @fatjewish (AKA Josh Ostrovsky)– who successfully monetized his content thievery into a burgeoning social media empire , a lucrative Hollywood contact,...
by Didit Editorial | Sep 8, 2015 | Articles, Public Relations, SEO
September 8, 2015: Getting your brand — or that of your client — into Google’s Knowledge Vault (formerly known as the Knowledge Graph) has definite SEO and PR advantages. Data extracted from the Knowledge Vault is often displayed in a large panel...
by Didit Editorial | Aug 31, 2015 | Articles, Social Media
August 31, 2015: Facebook recently launched a new “Send Message” CTA that allows users of its ad platform to communicate directly with the advertiser. “Until now,” writes Facebook, “admins could only respond to customers in the same way...
by Didit Editorial | Aug 27, 2015 | Articles, Content Marketing
August 27, 2015: While there’s no single formula for writing an article that will resonate with your social media audience, there are guidelines that can increase your chance of success. Here’s a formula that’s worked very well for my content team:...