by Didit Editorial | Mar 27, 2014 | Articles, Interactive Marketing, Traditional Marketing
By Steve Baldwin | March 27, 2014 Last Saturday, with freezing temperatures in New York City finally abating, I decided to take a long, brisk walk. Because I prefer to always have a destination (however arbitrary) for any walk I take, I decided to visit a retailer...
by Didit Editorial | Mar 20, 2014 | Articles, Interactive Marketing
March 20, 2014: It’s been a tough month for crypto-currencies. We’ve had the Mt. Gox meltdown, the recent FBI auction of Bitcoins, the public outing of Dorian Nakamoto — who may or may not have invented Bitcoin — and a lot of wacky commentary...
by Didit Editorial | Mar 11, 2014 | Articles, Branding, Display Media, Interactive Marketing
By Chris Bell | March 11, 2014The vast majority of online ads — 82 percent of them — are ignored, according to a February 2014 study by Goo Technologies, a Swedish graphics development firm. Unsurprisingly, banner ads were found to be the worst online...
by Didit Editorial | Feb 27, 2014 | Articles, Content Marketing, Interactive Marketing, Public Relations
By Chris Bell | February 27, 2014 Having an active blogging platform can distinguish your firm from the pack. Doing so can be especially valuable if: You are a thought leader in your field, and your opinions matter. A blog is where you can demonstrate your...
by Didit Editorial | Jan 28, 2014 | Articles, Interactive Marketing
By Chris Irby | January 28, 2014 Minimizing the abandonment rate at shopping carts is a constant struggle among e-tailers. While every abandonment is unique, there is plenty of data suggesting that etailers can avoid — or atl least abate — the degree to...
by Didit Editorial | Jan 15, 2014 | Articles, Interactive Marketing
January 15, 2014: Google’s acquisition of Nest for $3.2 billion made headlines around the world, fueling speculation among IOT (Internet of Things) pundits that other Silicon Valley companies may soon join Google in the lucrative “Conscious Home”...
