by Didit Editorial | Dec 8, 2015 | Articles, Content Marketing
December 16, 2015: Should you be using storytelling more in your social media campaigns? The answer depends on who you are, what kind of audience you’re trying to reach, and your own talents as a creative yarn-master. A new study from Facebook provides some...
by Didit Editorial | Dec 7, 2015 | Articles, Content Marketing, Social Media
December 7, 2015: Compelling visuals are necessary for any successful social media presence. While stock and free image sites are great in a pinch, nothing is better than creating and sharing your own unique content. Consequently, we recommend shooting your own images...
by Didit Editorial | Dec 3, 2015 | Articles, Public Relations
December 3, 2015: As part of our ongoing interview series on the convergence of SEO and PR, today we interview Carrie Morgan. Carrie and I originally met at Viveka Von Rosen’s #linkeinchat. Carrie Morgan hosts #prprochat, and runs her own PR firm, Rock The Status Quo,...
by Didit Editorial | Dec 1, 2015 | Articles, Content Marketing, SEO
December 1, 2015: Rankbrain is Google’s latest major algorithm designed to improve the quality of it results across all device types. Much has been made of its self-learning capabilities, but it’s best understood in context with a related Google algorithm...
by Didit Editorial | Nov 25, 2015 | Articles, Web Design
November 25, 2015: I was browsing for a vendor recently and was just about to fill out the site contact form when I saw — in the right rail — that the vendor’s last blog entry was from November 2012. Bang — I removed this vendor from my...
by Didit Editorial | Nov 20, 2015 | Articles
November 20, 2015: Online PR distribution services have long used by PR pros to push the client’s news onto the Internet. In the early 2000s, “press release optimization” — embedding “hard links” (those that convey PageRank) in releases...