by Didit Editorial | Nov 2, 2015 | Articles, Interviews, Public Relations, SEO
November 2, 2015: Tony Wright is an experienced PR veteran who led the crisis response team for American Airlines in the wake of the 9/11 attacks. He’s CEO of WrightIMC, a Texas-based interactive agency, and is a digital native who’s been both witness to and...
by Didit Editorial | Oct 19, 2015 | Articles, mobilegeddon, SEO
October 19, 2015: When last we surveyed the sites of large NY-based advertising agencies back in April 2015, we found that only 73 percent were fully “mobile-friendly” according to Google. Of the 104 sites tested, only 76 passed Google’s...
by Didit Editorial | Oct 15, 2015 | Articles, mobilegeddon, SEO
October 15: 2015: Wednesday, October 21st will mark the six month anniversary of Mobilegeddon, the deadline date that Google laid down earlier this year for sites to become compliant with its standards for mobile usability. In the past 180 days, webmasters across the...
by Didit Editorial | Sep 17, 2015 | Articles, Content Marketing, Public Relations, SEO
September 17, 2015: The disciplines of SEO and Public Relations have been converging for years. Because both fields of activity have a common goal: to increase the visibility and favorable public impression of their clients, it’s not a surprise that many SEO...
by Didit Editorial | Sep 8, 2015 | Articles, Public Relations, SEO
September 8, 2015: Getting your brand — or that of your client — into Google’s Knowledge Vault (formerly known as the Knowledge Graph) has definite SEO and PR advantages. Data extracted from the Knowledge Vault is often displayed in a large panel...
by Didit Editorial | Aug 6, 2015 | Articles, SEO
August 6, 2015: Retailers seeking increased market share and an edge on their competitors need to use every weapon in their arsenal to stay ahead. Many of them have learned over the years that PPC is an effective channel for reaching shoppers when they’re close...