by Didit Editorial | Jul 21, 2016 | Articles, PPC
July 21, 2016: While B2C marketing (online retailing, financial services, travel, etc.) gets the lion’s share of attention when it comes to internet and search marketing, B2B (business-to-business) marketing challenges are just as interesting, and just as amenable to...
by Didit Editorial | Jul 19, 2016 | Articles, Social Media
July 19, 2016: Widespread fears over data security appear to be spilling over into the willingness of Americans to share on social media channels, according to the NTIA (National Telecommunications & Information Administration), which released new data earlier...
by Didit Editorial | Jul 18, 2016 | Articles, Social Media, Video
July 18, 2016: In late May of this year, Didit took a first look at commercial early adopters of Facebook Live Video. Our aim was to get a feel for the kinds of businesses that felt that motivated enough to begin live video streaming. We noted at that time that there...
by Didit Editorial | Jul 14, 2016 | Articles, Interactive Marketing, Social Media
July 14, 2016: Pokémon Go has taken the nation by storm. The popular AR (Augmented Reality) game for smartphones has already exceeded 15 million downloads in just a few days, and — according to some estimates, is already more popular than Instagram, Twitter, and...
by Didit Editorial | Jul 13, 2016 | Articles, Display Media, Shopping Feeds
July 13, 2016: A new study by Monetate – an e-commerce consulting firm — contains some eye-opening stats for online retailers and agencies charged with carrying out their digital marketing campaigns. Here are the highlights: 90 percent of shoppers began their...
by Didit Editorial | Jul 12, 2016 | Articles, Social Media
July 12, 2016: Following on the heels of its high-profile smackdown of Lord & Taylor for carrying out a corrupt social media influencer scheme, today the Federal Trade Commission announced a settlement with Warner Brothers, which allegedly deceived consumers by...
